by Evan Keller
We entrepreneurs thrive on an inner fountain of optimism and courage. While these God-given virtues help us scale astounding heights, they also set us up for catastrophic falls. How so?
We simultaneously and unwittingly possess the ominous dark sides of these strengths we so prize. A healthy optimism can morph into a false sense of invincibility, and taking big risks can yield triumphs – or collapses equally as grand.
In my over-optimism about people (thus extending unwarranted trust), I took these five unwise risks early in my business career:
1) Bad choice of business partner
I took on a business partner I hardly knew who made me angry every single day as I did 95% of the work.
2) Compromise on the fine print
When the fine print of a contract with a national company made me uneasy, I went ahead and signed it after their local representative assuaged my concerns in writing. When he broke his promise, I was stuck in a contract that cost me thousands of dollars while providing no benefit to my company. Read more