Tag Archive for: business planning

BAM Endurance: Principles and Habits for Long-term Fruitfulness

One of the foundations of business as mission is that the company must be profitable and sustainable – otherwise how can it be a business long-term? We know that making sales, maintaining cash-flow and reaching profitability are a non-negotiables for BAM company health. Commercial success is critical.

But what else besides commercial success is vital to the endurance of a BAM company – or indeed to the BAM practitioners who run it?

Endurance vs Attrition

Missionary attrition is a term adopted by ‘member care’ experts to describe missionaries quitting the field earlier than planned and the factors that contribute to that. There is much we can learn from the wider mission community about the causes and cures of stress and attrition, however, when you add a commercial operation into the mix, there is an added layer of complexity.

What are the stressors common to business as mission that wear down a company’s chances of long-term survival? What causes practitioners to give up and go home? What causes BAM attrition, and conversely, what helps BAMers endure? Read more

7 Markers for a Kingdom Business: A Framework for Entrepreneurs

by Courtney Rountree Mills

A quick framework to help entrepreneurs learn how to integrate their faith life with their business life in a practical way.

Let’s face it. Life is hard enough as an entrepreneur. The whole world always seems to be resting on your shoulders. The pressure to succeed is immense. After all, if you don’t, you let down not only yourself and your family, but also your staff and their families! What gets you through the pressure? Mainly prayer and the passion you have for your business. You love the challenge of being an entrepreneur. It energizes you more than almost anything else. Sometimes thinking about your business becomes more like an addiction – you could work on or think through challenges you face all day, every day and never feel like you are completely caught up.

The only thing you care about more than your business is your relationship with Jesus and your family. Still, it seems your business ends up taking over your prayer life and family life, too. You keep hearing about how you should live an integrated life, but you have no practical idea how to achieve this. You hear people around you using the phrases “Kingdom Business” or “Missional Business.” These sound great to you, but you don’t even know what the definition of a Kingdom Business is. Measuring your business’ Key Performance Indicators is easy, but how do you measure your KPIs when it comes to integrating your life as a believer and business owner? This article provides a quick framework to help entrepreneurs live out their faith in their business. This is a topic that resonated most with the 450 entrepreneurs we have accelerated who were asking the same question. Most of this is not material I wrote. Rather, it is a compilation of some of the best material I have found on living out business as mission.

Kingdom Business: The Definition

First, what is a Kingdom business? The best definition I found is one I slightly adapted from Acton School of Business in partnership with Gateway Church:

A kingdom business is an enterprise directed by the Holy Spirit and managed by a godly leader that uses its time, talent, and money to meet the spiritual and/or physical needs of the community around them to advance God’s purpose.

Ok good. We’ve defined it. Sounds pretty simple right? Now, let’s break apart this definition piece by piece to define the characteristics of a Kingdom Business. From this definition, Acton matched 6 characteristics they believe a Kingdom Business should exhibit. Each one has an associated question you can use to evaluate yourself and your business. I have slightly modified this framework to add a seventh dimension (“Reflection of God’s Character”) that I think is quite helpful. Read more

Starting Lean: Soft Launches Help Avoid Hard Landings

by Mike Baer

Adapted from material developed for a Third Path Initiative training module.

A very common story among highly excited entrepreneurs goes something like this: get a great idea, build the product, go whole hog to market, wait and lose a lot of money. It’s equivalent to the leadership anti-mantra “ready, fire, aim.” I call this the “emotional/entrepreneur syndrome” where any action is preferred to analysis and patience.

Contrast that with a less common but much wiser approach. Get an idea, test the idea, check out the landscape, build a sufficient product to try out, go lightly to market, listen, and adjust. Boring? Not at all…unless you just get off on failure.

This approach has been called many things over the years. It’s not new. Soft opening. Soft launch. Lean startup. Trial and error. Jesus put it this way:

For which of you, desiring to build a tower, does not first sit down and count the cost, whether he has enough to complete it? Otherwise, when he has laid a foundation and is not able to finish, all who see it begin to mock him… – Luke 14:28-29, ESV

Out of context, I admit but true nonetheless. Take your time and do it right.

Here are the steps I’d use if I was doing another startup. After my initial ideation, testing the market, and market research, I’d: Read more

5 Lessons Learned About Developing Products and Finding a Market

Once a month, our panel of mentors answer your practical business questions. Send us your questions!

 

Dear BAM Mentor,

I’m developing a business plan for a BAM company. What are some ideas, tips or resources you would suggest as I conduct market research and analysis, especially in a BAM setting?

~ Anticipating Analysis

Dear Anticipating,

Start with “Why”

If I could ask you to understand anything about this, I would encourage you to understand the “why.” Motives determine outcome. If the company motives don’t line up with solid business principles, undergirded by correct biblical understanding; your hard work may never get past a good read by the intended audience. It could end up in a desk drawer. Or worse, it could alienate an entire culture, damaging years of relationship building. And please, whatever you do…don’t spiritualize motives. Just because we choose to spiritualize a motive does not justify it in God’s eyes. Nor does it guarantee successful execution. The sage advice of noted author and TED speaker Simon Sinek provides great clarity on the reason we want to start with the “why.”

Lesson Learned #1 – Ask lots of bad questions which lead to really good questions, and Google comes in handy at this point.

Get your Planning Head on Straight

Once you have clarity and understanding on the “why”, you are better equipped to move forward with the “what and how.” The “what and how” has everything to do with proper planning, researching, testing and… fingers-crossed… implementation. It’s important to know, as one mentor previously mentioned, when to set the planning aside to start testing assumptions. Read more

Developing a Flight Plan for Your Business

by Mike Baer

Adapted from material first published on the Third Path Initiatives Blog.

Values. Vision. Purpose. Operating Principles. Those are pretty lofty altitudes in your business development process. They are all necessary; just as a solid foundation is necessary if you are going to build a home that lasts. However, with the foundation laid it’s time to begin executing on what you actually want to do.

We call this Flight Planning. It’s part strategic plan and part market plan and part organizational plan and mostly action plan. Over the last 20 years we’ve seen a large number of startups and small businesses achieve amazing results by devising and then doing this simple 3-step process.

Step 1: Set Targets and Objectives

The first step of the Flight Plan is to determine where you actually want to be in the next year (Objectives) and the next three years (Targets). It’s useful to set the information out, as follows. Read more

Business Planning and Market Research for a BAM Company

Once a month, our panel of mentors answer your practical business questions. Send us your questions!

 

Dear BAM Mentor,

I’m developing a business plan for a BAM company. What are some ideas, tips or resources you would suggest as I conduct market research and analysis, especially in a BAM setting?

~ Anticipating Analysis

Dear Anticipating,

The basic idea of a business plan is to help you think through all of the different issues that will make a strategic difference to your proposed business. There are literally hundreds of issues to think about and that can be daunting. The business plan helps you structure your thoughts, assess the risks and opportunities and, perhaps most significantly, helps you see what you still need to research and learn.

 I’ll try to address some of the most significant issues for a cross-cultural BAM startup.

 Almost everything in a business starts with the market:  Read more

How to Create a Value Proposition

The value proposition is a clear statement of what value you offer, to whom, and in what way. It is different from a mission statement because it focuses on differentiation, or the compelling reason why customers should choose you and not your competitor.

Over the next few years the forces of competition will intensify – even for BAM businesses. Although there is growing evidence that some businesses can offer a premium product or service and simultaneously reduce unit cost, this ‘increasing returns’ phenomenon is a mainly a characteristic of the knowledge economy (e.g. for an internet based service where the variable cost is very small). Usually a business has only two positioning choices: increase margin by lowering costs and charging what the market will bear, or increase margin by premium pricing based on a distinctive value proposition, consistently delivered, which gives customers a compelling reason to purchase.

A value proposition must be written in clear language using simple words, so that all your employees can work out the things they must do to deliver it consistently. A clear proposition will make resource allocation choices easier for you. When money is tight, you will want to spend on the things which maintain or extend your value proposition. The value proposition will also act as an attractor for new customers – it will define your position in the market and give you a reputation and therefore a brand. It will unify the actions of your board and employees and it will act as a deterrent to competition; the key to becoming a “price setter” in the market because you can then control your margin. Read more

The Power of Planning and Marketing: 7 Reasons Tentmaking Businesses Fail [Book Excerpt]

Poor Planning Paralyzes

It was a couple years back when an individual who was interested in starting a business in our city approached me. As we sat down he pulled out a few pieces of paper, which contained his business idea. He had translated the business idea into a couple of other languages for others to read it. After glancing over the proposal, I had a couple of questions come into my mind. Who is your target market? How will you make money on this idea? 

I was surprised at his answer! He said that he had done some market research and interviewed some of the people who might be interested in his product. They told him that there was no real market for his product. They said it was not needed or really wanted at this time. 

He then said something I will never forget:

“But I decided to move forward anyway with the idea.” 

All he had done for planning was to ask a few people. The people had told him that there was not a need for his product. However, he was still moving forward with the idea. Where was the business plan? This idea was doomed for failure. Read more

How Does Spiritual Impact Intersect with Your Product or Service?

It goes without saying that the product or service you develop will be tightly interwoven with your missional goals: social, economic, environmental and spiritual. We can learn a lot from mainstream business about how to most effectively develop products and market share that will turn a profit and create economic impact. We can also learn much from the social enterprise movement and other socially responsibility companies about how products and services integrate with both social and environmental impact. But business as mission integrates a fourth bottom line, that of spiritual impact. In what ways does the product you develop or the service you offer intersect with the spiritual impact of a BAM company?

We asked four BAM practitioners in very different sectors in different parts of Asia to share why they chose their business and how it connects with the spiritual goals for their business:

Extreme Sports Equipment – Wholesale and Distribution

For us it’s impossible to separate our products from the impact we want to have as a business. First of all we want to make sure that all our products have integrity. We use the finest quality materials to make our equipment. Factories here tend to use a lower grade of materials when mass producing this type of equipment. We asked our manufactures to use the highest grade of materials possible and have a good standard of quality control in place. We pay more, but we feel that supplying top-quality equipment is integral to our credibility and our message. We also include graphics and images on our equipment that have a gospel meaning behind them. Every graphic has a story and we include booklets with our products that explain what the images mean and essentially tell the gospel. We are actively engaged with the extreme sports community here, we sponsor competitors and hang out with the people who are into our sport. We’ve started a kind of church among this group, we go where they all gather together and we do a bible study there, we regularly meet with a core group of 20 to 30. We send representatives from our company out as they do product distribution to other cities and they are able to build relationships with community leaders and begin to disciple them. – Jon and Dave Read more

6 Essential Questions to Ask Yourself About Your Product and Market

Here are 6 fundamental questions, the answers to which will – if adopted – increase the likelihood of you successfully building a sustainable and fruitful BAM enterprise – one that impacts along the four bottom lines: financial, environmental, social and spiritual.

1. Is there a real market for my product or service?

The first critical question is, is there a real market for what I intend to offer? Who will buy it? Research is essential to understand fully what your customer needs or wants and how you will meet or even exceed that need. To do this you should develop a value proposition: what value you will your product/service bring to the customer that helps either move them away from a pain, or draws them towards a benefit?

Successful market entry usually does one of two things:

a. Provides a new and innovative way for a customer to use a product or service that will save money and increase efficiency and productivity, or

b. Provides existing products or services at a cheaper price. Read more

Business Planning: Developing Your Product, Identifying Your Market

We are starting a new series this month on Business Planning: Product and Market. Figuring out your product or service offering is obviously at the very heart of any new business. However, it is at this crucial, early stage that many would-be BAMers go wrong by failing to properly consider whether there is a real market need – and therefore customers – for the product or service they want to sell. There is no business without a customer.

A recent blog for The Institute for Faith Work and Economics on starting a social business puts it this way: [It] is imperative to have the customer in front of your mind when starting a social business… To start a social business, you have to know what will be marketable to your target customers.

The first thing you have to do is figure out what sells – don’t start with the cause. The cause is what moves us… but, you can’t start a business around a cause.Jimmy Quach, via TIFWE

Many BAMers get the ‘cart before the horse’ – they start with a cause, or they start with the potential employees they are hoping to empower, or they think of a ‘great’ idea for a product or service that feels doable to them. However, if that idea doesn’t have a market – if there are no customers – then there will be no sales, no cash, no empowered employees, no credible business and the cause will be lost. You need both the ‘cart’ and the ‘horse’ to move forward. There is nothing wrong with having a cause, or trying to empower a certain group of employees or pursue a particular product; however you better make sure that there are customers and sales to drive that business forward towards making the impact you hope to make. Read more

9 Keys for Successful BAM Deployment

Here are 9 Keys for Successful BAM Deployment that have been themes shared over and over by experienced BAM practitioners and mentors. These are principles and practices observed over years of listening to BAM pioneers, writing BAM stories and collecting information about how to do BAM. Many of these Keys have been shared by BAMers and BAM leaders over the last few weeks as we have explored the topic ‘Launching Out and Landing Well’ – they come out in the stories, snippets, and teaching we’ve shared, as well as in the BAM Think Tank research we’ve been drawing on.

1. Walk with God

Abide in Christ. It’s essential to be connected to the Vine, a growing disciple of Jesus, if we are to bear fruit! That means spending time listening and talking to God in prayer and being attentive to His calling and direction for your life. It means growing in Godly character as you are rooted in His word, and opening up to spiritual input from others. Prayer is mentioned over and over by BAMers as a foundation stone for BAM in practice, at all stages: preparation, launch and continued growth. Having a sense of call and leading from God is another often cited core driver for BAMers. Spiritual formation through discipleship and teaching is a life-long pursuit – whether through books, sermons, devotional materials, courses, retreats or intentional relationships. Making yourself accountable to peers or elders that will challenge you to grow in Christ-like character is another way to keep soft and open to the refining work of the Holy Spirit in our lives. Read more

7 Prayer Habits of Highly Effective People

AND THE AWARD GOES TO...

Our goal is to provide the BAM Community with the best content and resources available. As we wrap up a great year we will be highlighting various articles and resources which have stood out above the rest. Below is the “Most Popular Post” for the fall of 2015.

Please enjoy and thanks for following!

We asked BAM practitioners what prayer habits, practices or experiences they have found helpful in their business life. We identified some recurring themes that BAMers shared with us: 7 prayer habits for effective business as mission!

Prayer does make us more effective in business as mission because of that vital connection and co-working with the Lord. But while the title of this blog is a play on words from a famous business book by Stephen Covey, it is worth noting that many of the BAM practitioners who shared with us often did not feel very effective in prayer. Some related that they just don’t consider their prayer life particularly victorious, but are grateful for God’s grace. Others said they felt guilty about prayer, or not particularly good at it, or just found it awkward praying in another language. Some have experienced years where prayer has been wonderful, but at other times struggled to be consistent. Just as in any other walk of life, prayer in the business context takes perseverance and commitment and we don’t always get it right. However, the following experiences and habits have helped different people around the world integrate prayer into their BAM companies:

Weave prayer throughout company life

Prayer is something to be ‘threaded’ through the fabric of the business, not compartmentalised or sidelined. BAM practitioners shared many more ways they do this in the habits listed below, however the principle of having prayer integrated in multiple ways stood out: Read more

Evaluating Business Ideas for Freedom Business Startups

by Christa Crawford

 

What are the most important questions to ask myself when evaluating a business opportunity?

My background is Business for Freedom – that is using business to bring freedom to people who would otherwise be trapped in trafficking, prostitution, or other forms of exploitation. The traditional model for reaching these people is the charity model, but in recent years there is a movement toward business, including business as mission. As such, much of my audience knows very little about business basics. For them, I would say that the most important questions are:

  • Is this business a good fit for the market?
  • Is this business a good fit for me?
  • Is there someone who can do this business better, and how can we partner together?

Is this business a good fit for the market? While this question may seem basic to business people, to many getting started in business for freedom the first question they ask themselves is “What can we sell?”, where they should really be asking, “What do people want to buy?” We must ensure that we are selling products that have the demand and quality to sell on their own, and not merely as “pity purchases.” Read more

Prayer Ideas and Resources for Business People

The Institute of Faith, Work and Economics recently shared 5 practical ways you can turn events in your business day into a conversation with God. We have summarised their ideas and rounded up some ideas and resources of our own. We hope these will spark some idea for busy business people wanting to integrate prayer in to their day.

5 Practical Ways to Integrate Prayer from IFWE

1. Use Technological Reminders – set up tasks with reminders on your calendar or to do app to pray for specific people or specific needs.

2. “Attach” Prayers to Regular Activities or Objects You See Often – link a prayer request to activities which you do often. Can you think of ways to link a prayer request to each? E.g. Brush your teeth – “May my words be clean and honor You.” Clean your glasses – “Help me to see people as You see people.”

3. Use Passwords and Entry Codes as Prayer Triggers – Select passwords and codes to remind you to pray or ask for wisdom. For example, 4HimLeadMe, with a few extra numbers or punctuation marks are difficult to guess and good reminders to pray. Read more

7 Prayer Habits of Highly Effective People: Part 2

We asked BAM practitioners what prayer habits, practices or experiences they have found helpful in their business life. We identified some recurring themes that BAMers shared with us: 7 prayer habits for effective business as mission!

Read Part 1 for the first three prayer habits that BAM practitioners shared with us. Here are the final four:

Write it down

Some practitioners have found value and encouragement in writing down what to pray for and keeping track of answers to prayer.

Part of the culture in my organization is to write down the seven most important prayer points in a journal and pray for one item daily. For instance every Monday our prayer focus is on integrity, that God will help us pursue our goals ethically and grow in character. This way, we track answers to prayer as they happen and it’s a great joy to look back from time to time and see how God has answered prayer in very remarkable ways. – Henry, South Africa Read more

7 Prayer Habits of Highly Effective People: Part 1

We asked BAM practitioners what prayer habits, practices or experiences they have found helpful in their business life. We identified some recurring themes that BAMers shared with us: 7 prayer habits for effective business as mission!

Prayer does make us more effective in business as mission because of that vital connection and co-working with the Lord. But while the title of this blog is a play on words from a famous business book by Stephen Covey, it is worth noting that many of the BAM practitioners who shared with us often did not feel very effective in prayer. Some related that they just don’t consider their prayer life particularly victorious, but are grateful for God’s grace. Others said they felt guilty about prayer, or not particularly good at it, or just found it awkward praying in another language. Some have experienced years where prayer has been wonderful, but at other times struggled to be consistent. Just as in any other walk of life, prayer in the business context takes perseverance and commitment and we don’t always get it right. However, the following experiences and habits have helped different people around the world integrate prayer into their BAM companies:

Weave prayer throughout company life

Prayer is something to be ‘threaded’ through the fabric of the business, not compartmentalised or sidelined. BAM practitioners shared many more ways they do this in the habits listed below, however the principle of having prayer integrated in multiple ways stood out: Read more

How Prayer Can Shape a Business

How does prayer and direction from God shape a business? What role does prayer have in the birth of a company?

We asked BAM practitioners to share how prayer has been significant to them in the preparation and launch stages of their companies. They shared how prayer has led them to discover new business opportunities, brought them to early crucial business breakthroughs, and also helped shape their:

  • Business model
  • Vision and mission for the business
  • Company values and practices
  • Business plan and strategy

In his description of 5 Stages of the Birth of a New BAM Company, Peter Shaukat outlines different activities involved in incubating the emerging business. Many of these involve identifying what God has already done or is doing:

The preparation stage includes recognizing what God has already done in the practitioner’s life in regards to their sense of missional call and life experiences. What has God been doing to both missionally and professionally prepare the person, in terms of their skills and competencies? This is where mentoring should begin: Tell me what God has been doing in your life? Tell me what your sense of call is? Tell me how God has been preparing you? The incubation of a new BAM business is the result of the process that God has already been doing before that. The perception stage is the next step. This is about gaining an understanding of what is going on in the environment that God has called you to do business as mission within; and what God wants to do through the business. What is going on in that environment in commercial terms? What is the missional calling to the people group? How is God raising up your business? The perceiving stage addresses the question: What is your business going to be about, commercially and missionally? This is the beginning of the gestation stage of the new business.

Spiritual preparation and prayer go hand in hand with good commercial practices to build strong foundations for BAM companies. Here is how nine BAM practitioners have experienced prayer in the birth of their business: Read more

Good Questions to Ask Yourself When Considering a Business

Choosing a Business:

What do you like to do? If you are enthusiastic about a particular business, it will help keep you going in the tough times.

What do the local people need or want? Go to your proposed location and live there for a while.  Talk to people.  No business will succeed unless there is a felt-need in the potential customer base and you must understand that need, it may be different than you think.

Can you make money at this business? Look at how much you can sell your product or service for and how much it costs to produce or provide it.  Typically you have to sell something for twice what it costs you in order to stay in business. Don’t give your product and services away, you’ll go out of business quickly and it helps no one in the long-run.

This is not an easy process – 80% of all businesses fail before five years. Read more

The Story of a Business Plan [Audio]

How do others actually go about business planning? What does it look like in practice to integrate Kingdom and Business goals into a planning process? Listen to this 20 minute interview with business owner Steven Sauder as he shares his story of developing a business model in Thailand and mapping it out in a business plan.

Poppy Jasper interviewing Steven Sauder for The BAM Review

 

 

Don’t Miss This: Essential Preliminary Research for a BAM Company

We asked our team of BAM experts to give some practical advice for BAM practitioners in the beginning stages of business planning. For this post we asked them to share ideas about developing goals and vision.

Robert Andrews, Larry Sharp and Garry all actively mentor frontline BAM companies – as well as teach and write on BAM. Read more about them below.

What kinds of preliminary research or on-ground preparation would you emphasise as particularly important to someone planning a BAM company – especially in a cross-cultural context?

Robert Andrews

A business plan is intended to help you work through the key issues you will face in running your business and should include all of the factors that have critical importance. It should addresses the design of the product, distribution, manufacture, finance, marketing, purchasing, and capitalization. It should also address how all of these business functions fit in to the work God is doing. Read more

5 Resources to Jumpstart Your Business Planning Process

You may have a business idea but are feeling a bit lost on what to do next. Creating a business plan is a great way to get started. There are loads of useful tools and articles to read as you walk through this process. Here are a few to help you get started crafting a great plan:

The 6 Key Components Of Writing A Business Plan – Forbes
Sometimes entrepreneurs create business plans just to tell their investors they have one. Instead you need to think critically about how your business will work so you have good answers for yourself and your stakeholders.

A Standard Business Plan Outline – Bplans
It’s not exciting or flashy but this outline covers all the bases you need when putting your plan together. You can look at the brief descriptions as well as drill down into detailed explanation for each component.
Read more

Startup Planning Questions: Discovering your Business Model

by Larry Sharp

This is Part 2 of a two-part post, read Part 1.

What is the business model?

I have always found that plans are useless, but planning is indispensable.
– General Dwight Eisenhower

I am not a big fan of complex business plans in the early stages, but prefer to develop a business model typical of the lean start-up strategy.1 Don’t get me wrong – proper plans are necessary in time especially to qualify for a business loan or to record key research, but at an early stage I prefer modeling that is hypothesis driven. This mind-set should be intuitive to the entrepreneur and be at the heart of the consultant’s strategy.

Business founders should begin with a search for a business model which is driven by a hypothesis which can be tested in the marketplace of customer need. The model canvas contains a series of theories or good guesses which must be tested. These are sketches of how the company anticipates creating value for the customer. Read more

Startup Planning Questions: What to Do Before the Launch

by Larry Sharp

 

What is the opportunity?

By failing to prepare, you are preparing to fail.
– Benjamin Franklin

IBEC’s first consultant and later CEO, Ken Leahy drilled into me, “You do not have a business if you do not have a customer”. Since then the key question for me is to identify a meaningful business opportunity early on. Vision is important, but it cannot be the key component at the beginning. Do you have a customer? What is the problem to be solved? The answer can be derived from research and counsel, but it is important to determine the need for the product before moving too far toward planning and product development. Some call this the value proposition and it articulates why customers need the product or service. With no need, customers will not pay, and without sales, there is no business.

A couple planning to start a business in a large Asian country came to us with an idea. They planned to make wedding dresses in the country at a low cost and market them in the USA for considerable profit. The idea sounded good to everyone they discussed the idea with. Fortunately, they retained a consultant who pushed them in the direction of robust research and analytics. The day when everyone realized there was no ‘business opportunity’ here, there was sadness and tears – it seemed to be the death of a dream! Read more

How Can We Plan for Spiritual Impact?

Once a month, our panel of mentors answer your practical business questions. Send us your questions!

 

Dear BAM Mentor,

How and when do I go about my spiritual impact plan? Do I write this at the same time as my business plan? Any practical advice about writing an integrated plan?

~ Perplexed Planner

Dear Perplexed,

Talking about having a Spiritual Impact Plan (SIP) can be a controversial topic. One response that comes back loud and clear when discussing this is, “How can you plan for the work of the Holy Spirit?” There is some truth in this – how can we know what the spiritual outcomes are going to be? We certainly have more control over the inputs. Jesus himself, in Matthew 28:19, told us to do several specific ‘input activities’: go, make disciples, baptize in the name of the Father, Son and Holy Spirit, and teach. Before doing any of these things we are surely expected to use our heads and think about how best to do them based on our own and the company’s  talents and abilities, our personal and corporate circumstances, the cultural situation we find ourselves in and the overall business goals the company has. Thinking about these things and writing them down is, in essence, a Spiritual Impact Plan. While it is the Holy Spirit that has control over the outcomes, we do get to work alongside and co-labour with the Lord. Therefore, this SIP should perhaps more accurately be SIDTOP – Spiritual Inputs with a Desire Towards Outputs Plan – just kidding! Seriously, planning is absolutely something you should be thinking about, including the spiritual dimension. Otherwise, why are we doing the BAM thing? Read more

How to Develop a Vision and Goals for Your BAM Company

We asked our team of BAM experts to give some practical advice for BAM practitioners in the beginning stages of business planning. For this post we asked them to share ideas about developing goals and vision.

Mats Tunehag, Larry Sharp and Garry all actively mentor frontline BAM companies – as well as teach and write on BAM. Read more about them below.

What advice would you give a new BAMer about developing a vision and mission plus goals/objectives for a company?

Larry Sharp
I am not so big on ‘vision’ initially (though it ultimately is important) but I am more interested in ‘opportunity’. Is there an opportunity to sell a product or provide a service? Is there an opportunity to reach a people group with discipleship? Is there an opportunity to transform a community? I would start there and when answers emerge, a vision and purpose should be articulated – and from there some goals for reaching the vision.  Then I would bounce my ideas on the vision – purpose – goals continuum off of some experienced BAMers. I have had many long-time BAM practitioners tell me that they welcome people to “come and see” and ask questions.

Mats Tunehag
Remember that BAM, is not a technique. It is a worldview and a lifestyle. It is about following Jesus in the marketplace – to the ends of the earth – loving God and serving people through business.

BAM is not Christians just doing social enterprise. BAM always considers God as a stakeholder who has a vested interested in multiple bottom lines and multiple stakeholders. Read more

12 Stakeholders You Should Engage in Your Business Startup

We asked a team of BAM experts to give some practical advice for BAM practitioners creating business plans. For this post we asked them about key stakeholders in the business planning process.

A stakeholder is anyone with an interest in a business. Stakeholders are individuals, groups or organisations that are affected by the activity of the business. – BBC

Mats Tunehag, Larry Sharp and Garry all actively mentor frontline BAM companies – as well as  teach and write on BAM. We also asked business woman Julia to share about a stakeholder she has found helpful in her business in Mongolia. Read more about them below.

Here are 12 stakeholders they mentioned, there are others:

  1. Investors – owners, bank or investment company
  2. Business people – in companies working cross-culturally in your business or industry
  3. Business consultant – someone with specialist knowledge
  4. Colleagues – management and staff
  5. Customers – those likely to be your clients
  6. Suppliers – of essential materials and services for your business
  7. Community – local society and also the physical environment
  8. Cultural expert – someone with insight into engaging with local community
  9. Government official – someone who can give you insight and be an advocate for you
  10. Body of Christ – local church community, mission organisations and supporting churches
  11. Spiritual advisor or mentor – someone with wise counsel you can be accountable to
  12. God – the most important stakeholder

Read more

Discovering the Right Thing to Build: How to Get Started with Business Planning

by Colleene Isaacs

In every new business I have had the pleasure of being able to build, or at least participate in the process, the ultimate plan that proved successful for the business was not the original idea that got the team on board. My partners and I started out on one path and soon found in each case, for a variety of different reasons, that if we didn’t “pivot” or change course the business had a high probability of failure. Fortunately, we did change course quickly enough, such that resources were preserved and we were able to build and scale the business to a successful outcome. Other start-ups in which I participated made assumptions based on existing businesses and markets, and unfortunately never tested those assumptions. The businesses ultimately failed, because the assumptions were wrong.

I have met MBAs that have plowed considerable resources into researching and defining a business model, only to take so long and be so far off mark, they never got the business off the ground. Read more

Integrating Spiritual Impact Through Company Values

Once a month, our panel of mentors answer your practical business questions. Send us your questions!

 

Dear BAM Mentor,

How and when do I go about my spiritual impact plan? Do I write this at the same time as my business plan? Any practical advice about writing an integrated plan?

~ Perplexed Planner

Dear Perplexed,

Unless the Lord builds the house, the builders labor in vain. Unless the Lord watches over the city, the guards stand watch in vain. In vain you rise early and stay up late, toiling for food to eat – for he grants sleep to those he loves. (Psalm 127:1-2 NIV)

I would be hesitant to create a separate plan that speaks to spiritual impact within my business, rather I would look at how every aspect of my business is structured and operated to provide the space for spiritual impact to occur. It’s my belief that corporate culture and how culture is articulated and modeled daily creates the opportunity for spiritual impact to occur within your organization. The Bible is clear in expressing that the world will know followers of Christ by our fruit – fruit is manifested through actions.

Integrating Spiritual Impact through Values

When you think of spiritual impact within your business you are really speaking to the culture of the environment and how culture is lived out daily between management, employees, customers and vendors. At the core of culture are the values which drive your organization. How those values are communicated within and without the organization establish the foundation for spiritual impact. Your values represent your philosphical views as well as well as your organizational priorities and sense of purpose. Your values will directly impact your mission, goals and objectives. What will be key is understanding and defining how these values integrate into the daily work life of your employees. Read more

7 Key Elements of a Business Plan [Infographic]

Business Planning Infographic BAM

Created by Evan McCall for The BAM Review

 

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