This month we are exploring different motives a missional entrepreneur may have for pursuing business as mission as their strategy of choice. In this fourth post, we are exploring the power of business to have a positive environmental impact and care for creation.
ALL businesses are environmental businesses and we need the BAM community to be leading the way in recognising this! That was the conclusion of the first published report from the BAM and Creation Care report series and the first major theme of the recent BAM and Creation Care Consultation:
That every BAM entity has the opportunity to grow in their care of creation.
While all BAM companies can become better environmental stewards, there has been a second major theme to the BAM and Creation Care Consultation:
The opportunity for some Christian entrepreneurs and investors to create new BAM companies that address critical environmental problems with innovative business solutions and new technologies.
Acute environmental damage and degradation is often to be found in places suffering dire poverty and in places relatively unreached with the gospel. This presents BAM practitioners and investors with the challenge and opportunity to respond holistically with environmental solutions at the heart of their business model.
This second theme will be the focus of the soon to be published third paper in the BAM and Creation Care series, ‘Challenge and Hope‘. This blog is an advance excerpt from this new paper, but if you can’t wait to read it, you can watch a video presentation of this content right now – see video below!
A New Perspective on God’s Good Earth
We want to take you on a journey of challenge and hope on God’s good Earth. And to do that we are going to start at the moon…
It has been 52 years since the crew of Apollo 8 circled the moon and took the now famous picture of the Earth rising over the desolate lunar surface. It is estimated a quarter of the earth’s population saw the Apollo 8 broadcasts, and the photo itself was an inspiration for the first Earth Day in 1970.
The Earth from Apollo 8 (Anders & Weigang)
The photo still evokes a sense of wonder. This little blue jewel framed by the lifeless moon and the vastness of space. Our precious, fragile, home.
On Christmas Eve, 1968, as the Apollo 8 astronauts rounded the moon for the ninth time, they read the first ten verses from the Book of Genesis back to Earth. They ended their reading with, “God bless all of you, all of you on the good Earth.” Read more