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7 Creative Ways that Practitioners Integrate Business and Mission

A defining characteristic of a BAM company is that it intentionally integrates mission with business. But what does that look like in practice? What are some creative ways that practitioners work out their goals for spiritual impact, alongside their commercial, social and environmental goals?

We asked a small group of practitioners to share what they do in the business context that moves them towards their missional goals and spiritual impact. This could be something they did when establishing the company, or practices they do on a regular basis in the day-to-day life of the business. The practitioners shared a diverse range of specific practices, but there were some common themes. These seven ways to integrate business and mission stood out:

Keep Purpose Front and Center

Keeping the purpose, vision and objectives of the company at the forefront emerged as a key principle. This is important all the way through the life of the company, from the planning stages and goal setting, to evaluating those goals and choosing measures, to on-boarding processes for new hires, to daily communication with employees. Read more

Are We Drifting? The Dangers of Secularization for a BAM Company

by David Skews

The Problem

While we can talk about the dangers of “mission drift” or the “secularization of BAM businesses”, I would argue that it is not really the mission that drifts, nor do businesses, come to think about it!

Recently, while talking to the owners of a failed start-up I was advised that the reason the “business failed” was that there was not enough customers to buy their products. I mused, “How was that the business’s fault?” You may accuse me of being too particular about the use of language. However, our use of language can sometimes be a mask that causes us to deceive ourselves. Sometimes it is easier to blame “something”, anything, before fully examining ourselves.

I would argue that any “drift” or “secularization” for a BAM company is more likely to be our drift from our personal relationship with God and His people, over any external influence.

So why did that business fail? It would help if we could apply the “5 Whys” method for getting to the core issue. We can apply this method anywhere, whether it to our mission, our business, our marriage, church, school etc. Some people ask 6 or even 7 whys, like I have here:

  • Why did the business fail? (failed to plan)
  • Why did the market move? (markets do)
  • Why did you not see that before? (failed to research)
  • Why did you not do the research? (failed to appreciate the importance of research)
  • Why did you feel it was not necessary? (sales, quality, environment, staff were taking my time)
  • Why did you fail to prioritize? (failed to take time for the important things)
  • Why did you not do the important things? (failed to balance life)

Read more

Don’t Lose Your Way: The Importance of the Business Development Process

AND THE AWARD GOES TO...

Our goal is to provide the BAM Community with the best content and resources available. As we head into winter we are highlighting various articles and resources which have stood out in the past 6 months. Below is the “Staff Pick” for August to December 2017.

Please enjoy and thanks for following!

How can BAM companies avoid losing their way? On the one hand, many BAM startups lose momentum, fail to break even, or simply get aborted. On the other hand, some BAM companies that reach financial success find themselves in danger of losing sight of the non-financial goals and objectives that led them to start their BAM venture in the first place. Although there are as many different reasons for BAM failure as there are struggling, closed, or misdirected BAM companies, I believe there is a common antidote to keep companies from getting off track: an ongoing rigorous business development process.

What happens to a company in the absence of an ongoing rigorous business development process? It then becomes a challenge to grow or lead the business forward in a way consistent with its BAM vision, goals, and objectives. This is often the result of two common business development failures:

1. The leader failed to articulate a sustainable BAM vision and robust strategy to begin with.

2. The leader failed to execute against the strategy and has not been held accountable to it.

The good news for BAM practitioners is that there are plenty of resources available to help with the first challenge – and putting together the right team and structures can help overcome the second. Read more

Crucial Questions for BAM Startups

AND THE AWARD GOES TO...

Our goal is to provide the BAM Community with the best content and resources available. As we head into winter we are highlighting various articles and resources which have stood out in the past 6 months. Below is the “Most Popular Post” for August to December 2017.

Please enjoy and thanks for following!

Perhaps you are a Christian professional interested in starting a Business as Mission (BAM) company, and want some guidance on next steps in pursuing that dream. There is much to learn from those who have gone before you in the BAM space. Here is a list of questions you will want to consider as your pursue starting a BAM business:

Entrepreneurial Drive

In order to start a new company, you need at least one individual that has the vision for a new product or service that meets a true felt need for a specific target market.

  • Are you an entrepreneur, and if so, do you have a team of people to partner with?
  • If you are person who enjoys keeping a business running, do you know a BAM entrepreneur that you can come alongside?
Spiritual Objectives

BAM companies are differentiated from other social enterprises in that they also prioritize spiritual objectives. If you have goals to honor and reflect Christ in the workplace, you will need leadership that is committed to those goals and has the ability to carry them out. To start a truly spiritually strong company, consider the following:  Read more

Don’t Lose Your Way: The Importance of the Business Development Process

How can BAM companies avoid losing their way? On the one hand, many BAM startups lose momentum, fail to break even, or simply get aborted. On the other hand, some BAM companies that reach financial success find themselves in danger of losing sight of the non-financial goals and objectives that led them to start their BAM venture in the first place. Although there are as many different reasons for BAM failure as there are struggling, closed, or misdirected BAM companies, I believe there is a common antidote to keep companies from getting off track: an ongoing rigorous business development process.

What happens to a company in the absence of an ongoing rigorous business development process? It then becomes a challenge to grow or lead the business forward in a way consistent with its BAM vision, goals, and objectives. This is often the result of two common business development failures:

1. The leader failed to articulate a sustainable BAM vision and robust strategy to begin with.

2. The leader failed to execute against the strategy and has not been held accountable to it.

The good news for BAM practitioners is that there are plenty of resources available to help with the first challenge – and putting together the right team and structures can help overcome the second. Read more

6 Reasons Why Your Vision May be Failing (And What to Do About It)

by Chris Cloud

Since there are many excellent articles on Vision Casting out there, I have decided to come at this from a different angle. My question is: Where is a vision likely to fall off the rails? I’d argue that most individuals, and most organizations, are not guided by a clear vision.

I have been a part of a few organizations that nailed it, and a few that could have achieved so much more if they had a clear vision and steered towards it. I’ve also consulted with dozens of companies regarding their brand and strategy, and inevitably vision comes up as one of the most powerful elements of growth and impact.

Without a vision, the people perish. – Proverbs 29:18

Here are some simple observations on where a vision commonly goes off the rails, and what to do about it. Note: I believe a clear vision is just as transformative, and sadly, just as rare for an individual as it is for a group or organization. So even if you aren’t leading a company, this is for you.

Where do Visions Fail?

Lack of Clarity: “What exactly is our vision?” It’s either too complicated, or it’s too ambiguous. Keep it simple enough for a 4th grader to understand. Poor vision: “we’re going to be big and successful one day”. What does that even mean? Strong vision, “We’re going to put all of the world’s information online.” (Google’s vision). It’s clear. It’s stupid simple, though it’s not easy by any stretch. It’s ambitious, almost pretentious, but it’s compelling. It conjures up visceral imagery. The old explorers were great at this. For example, Ernest Shackleton’s vision was, “To accomplish the first crossing of the Antarctic continent.”  Read more

Crucial Questions for BAM Startups

Perhaps you are a Christian professional interested in starting a Business as Mission (BAM) company, and want some guidance on next steps in pursuing that dream. There is much to learn from those who have gone before you in the BAM space. Here is a list of questions you will want to consider as your pursue starting a BAM business:

Entrepreneurial Drive

In order to start a new company, you need at least one individual that has the vision for a new product or service that meets a true felt need for a specific target market.

  • Are you an entrepreneur, and if so, do you have a team of people to partner with?
  • If you are person who enjoys keeping a business running, do you know a BAM entrepreneur that you can come alongside?
Spiritual Objectives

BAM companies are differentiated from other social enterprises in that they also prioritize spiritual objectives. If you have goals to honor and reflect Christ in the workplace, you will need leadership that is committed to those goals and has the ability to carry them out. To start a truly spiritually strong company, consider the following:  Read more

9 Strategies to Fortify Your BAM Team Against Spiritual Attack

Every business has its challenges, but BAM businesses face unique trials from the enemy who comes “to steal, kill and destroy” (John 10:10) and preys on weak points in the company as well as employee relationships. The following are nine ways to specifically position your team to be ready for the hardships that may come.

1. Be on the same page

Your decision makers need to share an understanding of the vision and values that guide the company. Discuss your vision and values from the beginning, and revisit them on a consistent basis.

2. Communicate consistently

Good communication doesn’t happen organically or naturally, but requires intentionality. Setting up good avenues for communication include having regular reviews and scheduled team meetings, as well as prioritizing clearing up discrepancies as soon as they arise.

3. Establish good boundaries between work and nonwork friendships

Some BAM employees end up spending every waking moment together and get burnt out on each other. It’s encouraged to have a variety of friends inside the business as well as outside.  Read more

7 Fruitful Practices for BAM and Church Planting

BAM companies are usually very diverse, each business with its own unique features. However, through research into real experiences of BAM and Church Planting, some shared commonalities emerged in the following fruitful practices:

1. Contact

Make sure that the business provides regular contact with the focus people.

Intentionally create a business that provides regular contact with those with whom you are hoping to share the gospel – whether they are employees, customers, suppliers or others. A bakery business owner estimates that they have a chance to meet an average of 100 people a day. Christ can be made known to staff, suppliers, and customers through business activities. One employer who hires local women who come from difficult home lives seeks to help those women achieve a greater quality of life. Another BAM company provides business opportunities and income for local Christian leaders, encouraging them to stay and carry on the church planting work rather than moving away for employment to support their families. An agricultural business enables local Christians to do church planting work by training them in an egg production business. In this model they also help the trainees set up the businesses which provides contacts for them, as well as an income. This agriculture business also provides church planting training to the locals as part of their strategy.

Although the business is usually the context in which contacts are made and relationships started, several BAM practitioners (BAMers) mentioned that conversations about spiritual matters typically take place outside of the workplace. However, in other cases BAMers reported that these conversations start naturally through a shared work environment. Read more

What’s My Role in BAM? Discovering Where You Fit in the BAM Movement

The Business as Mission (BAM) Movement is rapidly gaining momentum. More and more believers are realizing that business is a key avenue God is using to further his Kingdom purposes. Where do you think you fit into the greater picture of BAM? Without a doubt, it takes a whole “ecosystem” of individuals to make a BAM company become reality.

Support Team Members Needed!

Every BAM business will need a support team around them to implement the business strategy and spiritual strategy. Some BAM businesses start only with the entrepreneur but it is advisable to grow your support system from the beginning.

Here are just some of the types of people, skills and support that an BAM startup will need:

A Spiritual Support System

A BAM business uniquely prioritizes spirituality and bringing people closer to knowing Jesus Christ. Therefore, the following are roles needed:  Read more