How Stories Build Company Culture: 5 Business Leaders Share

We asked 5 professionals and company owners engaged in business as mission to share how they have experienced stories being used to build company culture:

 

We often use stories of our past experiences to show empathy and encourage our staff.  When we feel they are having a hard time on a project or feel uninspired by their current workload, I tell them about times in my past of how I have felt the same, but sticking through it has helped me grow and become who I am today. We have a family-like company culture and we want our staff to feel their boss or manager is not a distant authoritarian figure but a father/mother or big brother/sister figure whom they can respect yet find comfort with. – Yumi, Southeast Asia

 

Story telling from THE book we follow has certainly been a way forward to introducing true freedom in our company. We tell stories from the Bible each and everyday in all our business units and this also helps with setting culture! Life stories are also shared as women are brave enough, this then becomes a wonderful way of talking about freedom – we often use the term “freedom journey”.  Life stories also are powerful when recruiting and encouraging other women to leave “the trade”. When they are told about women who have managed to do that, and the transformation that can happen as a result, that is a powerful inspiration to do the same. – Kara, South Asia

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Painful Events, Stories and Company Culture

By Dave Kahle

Stories can be powerful tools to shape behavior and dramatically communicate expectations. Wise executives continually seek for opportunities to capture and then relate a story that supports and illustrates the organization’s culture. If the story can be tied to a piece of physical support, then it’s even better. Here’s an example.

In the days before email, we had a marketing program that consisted of developing an individualized prescription for a series of marketing letters for each prospect we encountered. We would customize and send these monthly.  Thus, one prospect would get a series of letters based on the size and type of his business, and another prospect would get a different series. This was the backbone of our marketing effort, and we produced hundreds of customized, first-class letters each week.

For reasons that I can’t remember, I reached into the wastebasket and retrieved a crumpled up letter. It was one of our prescription letters that had been sent back to us. There were typos and obvious errors in the first paragraph, including the incorrect spelling of the prospect’s name. The recipient had circled the errors and hand-written this message across the top: “Dave, if you can’t produce a letter without errors, how can you possibly help me?” He had mailed the letter, with his notes, back to us. Read more

Turbocam India: A Stand Against Corruption

The Beginnings

Like many small business stories, the story of Turbocam India involves the spark of opportunity, mixed in with a great deal of perseverance and one or two major breakthroughs that have set the course of the company. But perhaps the most important ingredient of all has been a firmly held belief from its inception that Turbocam was to be a ‘Kingdom company’, existing as a business for the purpose of honouring God.

Turbocam International was founded by Indian Marian Noronha in New Hampshire, USA in 1985. Turbocam’s core business revolves around manufacturing specialised machine parts for turbines and turbochargers, using sophisticated software to machine very high-precision, delicately balanced parts. Right from its earliest days Marian envisioned the company would be used in the service of God. The ideas of creating jobs and generating wealth, supporting Christian service and manufacturing high quality turbo machinery products have all been integral to the mission of the company from the beginning. Read more

The Business is the Mission? A Story from History

By Robert McArthur

The Year: 1758

The Month: April

The Situation: Sending thirty cash-strapped Moravian Missionaries to Suriname

Additional Requirements: a shipment of stripped linen; and one Moravian, Jonas Paul Weiss, to do some hard thinking on economic activities in missions, to articulate and pioneer this way of doing missions.

Long Term Results: Over two centuries of successful missionary commerce.

The Story: For the experienced businessman, Weiss, business offered as many opportunities for Christian witness as for profit. [1] His business brain and passionate missionary heart thus laid the foundation for what is now two centuries of missionary commerce.

It was however Sarasin, from another likeminded mission, The Basel Evangelical Mission Society who, in a letter to India in 1854, articulated best the principles of this ‘missionary commerce’ when he wrote:

“The Business arm of the Mission is not just an aid to missions but it is the mission itself

  • a mission not through preaching but through the power of example
  • a mission of revealing Christianity in practical life situations
  • a mission doing everything possible to make godliness visible
  • a mission that shows Christianity to have promise not only for the life to come but also for this life.” [2]

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The Power of a Story: Orality in Business

By Howard Partridge

While attending a very high level, exclusive leadership training, we were taken to the largest independent advertising agency in the U.S.

We were taken on a tour of the massive, modern office space inhabited by over 700 employees that included a gym that would rival any local health club, nap rooms, and most importantly the large, open stairwell that connected all the floors of this modern building.

The stairwell is the one and only place that all 760 team members can all be together. There is a catwalk that is prominently suspended in the middle of the open stairwell where the company news is shared. This is where potential clients are brought to be introduced, it’s where the good and the bad is shared. And, this is where stories are told.

In order to effectively tour the company, our group of about a hundred was broken into small groups of ten people. A staff member named Emily led our tour. She told story after story about their culture, why they do what they do, and why it was important. I was impressed that she was so passionate about the stories, the culture and the meaning behind everything they do. Read more

Dishing It Out: A BAM Consultant on How to Get it Right in F&B

Josh consults with BAM companies in the Food and Beverage (F&B) Industry in both the USA and Asia, helping them be more effective in their operations. As part of our hospitality industry series, we asked him to share with us some of his expertise in café and restaurant management.

You are obviously very passionate about the culinary arts, why is that and what does it have to do with business as mission?

I am very passionate about the power of food. When you prepare food for people there is always the potential to create moments that people might remember forever. Flavours play a big part in both memory making and memory retrieving. Special occasions are often connected to food and flavours can pull on the emotions. Food has the power to be an icebreaker, a community builder, even a context for enemies to sit down at a table together. Those involved in food preparation and service have the power of food at their fingertips – not to mention people’s lives in their hands when it comes to matters of food safety and hygiene!

To me, for all these reasons and others, the restaurant industry is so important in the missions community. Serving food and beverages meets people’s needs and has the potential to create special memories. Food breaks down barriers and gives you access to people that you would never otherwise be able to meet. So many times in the Bible Jesus was eating and drinking with the people that he was trying to minister to. We can also minister in the context of a meal, or when we are preparing that meal. The kitchen can be a place of high pressure, and there is a great camaraderie. People will see who you really are when you are under pressure to deliver great dishes and great service. You can show them what the Kingdom of God is really about in the midst of that.  Read more

5 Leaders Give Advice for Starting BAM in the Hospitality Industry

In the first half of 2017, we will periodically run short series looking at BAM companies in different industries. We start with business as mission in the hospitality industry, sharing insights and stories from experienced company owners.

We asked BAM owners in the hospitality industry:

What one piece of advice would you give to someone starting out in BAM and wanting to run a hospitality business? 

The barrier of entry to this industry is quite low and hence not very difficult to set up, however keeping it running profitably is a real challenge. Many mission-minded Christians may first consider a non-profit model which in many cases will fail eventually due to financial difficulty. If anyone is seriously considering running a hospitality business as BAM, the dedication to the business and its excellence are vital to success and longevity. Great products and services are keys to maintain brand loyalty and by themselves are great testimonies and tools of evangelism. By winning the pre-believers’ stomachs, that’s already a big step closer to winning their hearts for Christ! If you have a big passion for people, then you’ve got to have a big passion for this industry as well, because you need to invest a lot of care and love into the products and your team. If you do that effectively, then the food that you serve on a table will be so stunningly good that will deeply move and touch people in their hearts. – VL, Restaurant in East Asia

I would ask, “Is this really something you are passionate about?” Often people think of starting a cafe because it’s a familiar kind of business or they enjoy cooking. However, they may not consider what a full time job it is running a hospitality business. It’s not a 9 to 5 kind of business, you will work evenings and weekends, and always holidays! If you love to cook and serve people and you get satisfaction from working hard doing that, then you will be energised by it and running the business will give you life. However, if it doesn’t give you life, if you aren’t passionate about it, it’s not a good idea to start. Along with that, staff your weaknesses. No one person can be a great entrepreneur, a great manager and a great cook or barista or host – so whichever of those you are your strengths, take that role and form a core team to cover areas where you are weaker. – Josh, Hospitality Consultant in USA & Asia Read more

What are the Advantages of Doing BAM in the Hospitality Industry?

In the first half of 2017, we will periodically run short series looking at BAM companies in different industries. We start with business as mission in the hospitality industry, sharing insights and stories from experienced company owners.

We asked BAM owners in the hospitality industry:

What are the advantages of being in the hospitality industry when it comes to doing BAM?

The hospitality industry is a great option when it comes to doing BAM, especially when food is involved. Having a meal is an essential human need, and so is shelter. As a service provider, you meet those basic needs and provide a common space for people to gather in a very non-threatening way – especially helpful in gospel-sensitive countries. Jesus’ first miracle was performed at a wedding when he turned water to wine, he also fed thousands with five loaves and two fish, he ate at Zacchaeus’ and Matthew’s houses, and the Bible gives us an account of his last supper with his disciples, as well as many other examples of having meals together. There is a saying that “the way to a man’s heart is through his stomach” and it is so true! – VL, Restaurant in East Asia Read more

New Year’s Resolutions? 3 BAM Owners Share Their Goals for 2017

On New Year’s Sunday my pastor asked for a show of hands of all the people who made New Year’s Resolutions. Out of a crowd of 500 people, he counted only three. I was surprised at the extremely low number. Back in the day, everyone seemed to talk about it. Maybe we have finally faced the fact that bad habits don’t turn off when the new year turns on! Gym memberships mentally expire in February, diets last until the next dinner invitation, To Do lists remain undone… although all start with the best intentions.

Even if New Year’s Resolutions are facing extinction, articulating hopes for the year ahead and setting realistic goals definitely should not be – certainly not for BAM company owners! We thought it would be fun to hear from some hard working vision-filled business people who have a lot at stake for reaching their goals this year.

For a business, setting and reaching goals is essential for company health and growth. Business goals that encompass the four bottom lines of business as mission will impact staff, customers, suppliers and the community broadly. The goals shared below are a snapshot from the longer list of goals each company has for the year. Read more

BAM Job Opportunities in Central Asia, South Asia & Southeast Asia

BAM Company Jobs

Managing Director – Medical Device Manufacturer in South Asia

We are looking for a Managing Director at our manufacturing company located in South Asia which is part of a group of companies with an international presence in the US, Europe & China operating in the medical device industry. The Managing Director will oversee the entire company and have full responsibility for operation and all aspects of the business, including finance, production, product development and human resources. He or she will lead and develop the company and ensure its vision, mission and purpose to deliver high value products to its customers in a socially responsible manner is realized.

Download job description

Various Positions – Web Essentials in Cambodia

Passionate about developing software and developing people? We are looking for experienced professionals to join our Cambodia based team. Web Essentials is an innovative, web development agency providing high quality services to international customers. Founded on Open Source and Christian values, we partner with clients to build quality digital experiences while building further capacity and opportunities for young Cambodians. We are pioneering fair trade software development – delivering excellent quality and social impact. We are looking for like-minded people to come onboard our mission. We know you will build life-long friendships and be a part of a rewarding vision to build up people to live out their God-given capacity within a fun and challenging environment.

HR/Admin Manager: Provides leadership and direction to the HR and Admin Team ensuring the most appropriate HR policies, procedures and support are in place to assist Web Essentials meet its strategic objectives. Link to job description

Web Technical Lead: Designs technology solutions or concepts in collaboration with the team and assists with questions/concerns related to the implementation and execution of the technical requirements, ensuring the delivery of high quality products that meet client requirements. Link to job description

Head of Learning and Technology: Manages the delivery of technical leadership to the production department by ensuring the availability of appropriately skilled Tech Leads. Download job description Read more