6 Ways to Build Trust for Greater Impact

by Larry Sharp

In early 2016 I picked up a copy of the The Economist, entitled “The World in 2016”. An article on page 90 intrigued me entitled, “A Crisis of Trust” by Richard Eldelman.1 Mr. Edelman maintains that “trust – or, often, the lack of it – is one of the central issues of our time”. He may be right.

The Edelman Trust Barometer has been tracking trust issues for fifteen years, particularly between countries in the categories of government, business, technology, media, and NGOs. Technology is the most trusted sector and government is the least trusted institution worldwide. While trust in business is recovering, trust in CEOs has declined by ten points since 2011.

A recent Maritz poll2 indicates that only seven percent of workers strongly agree that they trust their senior leaders to look out for their best interest. John Blanchard’s research demonstrates that 59% of respondents indicated they had left an organization due to trust issues, citing lack of communication and dishonesty as key contributing factors.3 Clearly everywhere and in every sector, trust is at a tipping point.

All of this got me thinking about missional business startups. Certainly trust is fragile – in all aspects of life, and also in business. It is imperative for clients, customers, employees and team members to trust the owner because it is often easier to mistrust than to trust. What can a business owner do to develop high levels of trust?

The simplest understanding of trust is that it centers in competence and character. If owners and managers are competent in their knowledge, practice, and in getting things done; and they are persons of integrity, reliability and promise, they are probably a person of trust.

Perhaps the following concrete actions will go a long way to building trust in the business environment.

Read more

Second in Command

by Larry Sharp

Business as Mission (BAM) narratives oftentimes focus on the founder or the entrepreneur credited with the initial startup leadership; and rightly so; but sometimes the real reason for success may rest with the #2 or #3 person. Sometimes key success factors can be traced to the “second in command”.

Since graduating with a business degree in 1968, I have had more than one opportunity to lead an organization both in Brazil and in Pennsylvania, but most of my life in management has been as the #2 guy – in Alaska managing a fish plant; in Brazil; and as VP of operations and business partnerships for Crossworld for 19 years. What is positive about being second in command?

  1. Flexibility in use of abilities.

My years as the second guy gave me an opportunity to maximize my skills, giftedness and interests. Oftentimes the CEO is required to do things because of his/her position which are not aligned with skills and interests. I observed my bosses consumed with fund raising, capital development, spontaneous thinking, or public speaking, all of which were not appealing to me. The scriptures are clear that God creates all people differently and when it comes to a Kingdom business, employees contribute best when in positions that maximize their God-given wiring and experiences.1

  1. Influence on specialized audiences.

Mike Baer in his book 2IC: Business as Mission for the Rest of Us, uses the Biblical characters of Daniel and Joseph to demonstrate that what they accomplished relative to God’s purposes and influencing people was highly correlated with their positions as the number two guy. I was very grateful for the opportunities to influence individual employees while managing a fish processing plant because I wasn’t on the phone all day or up in the office. Similarly, while supervising a home mission office I was able to develop people, solve problems and make strategic plans – something that was less true for my boss, the CEO.

  1. Identification with regular employees.

While it is true that those who are second in command do have influence and authority, there is a certain advantage with not being the top dog. People tend to look at you also as having a boss and can identify with you and that gives you respect and identity with many. In more than one situation, I found it acceptable to participate in “community work day” with everyone else, while it was less likely that the President, my boss, could get so involved with mundane tasks. Such activities endeared me to the employees.

  1. Time to think and plan.

“In Consiglieri (an Italian word for adviser or counselor that dates back to the Middle Ages but was made famous by The Godfather), Richard Hytner writes about two types of what he calls “C” executives: Those who have taken advantage of the No. 2 role to prepare themselves for the top job—think Tim Cook, who was Steve Jobs’ longtime deputy at Apple before becoming CEO—and those who value the position for its own sake. For one thing, he likes “having the time to think through a problem deeply, which most CEOs do not have,” he says. “If you are curious and contemplative by nature and enjoy influencing strategy and events from behind the scenes, then there really is no better job.”2

Second in command people often have different motivations than A leaders. They often crave time and space to think, opportunity to create and shape practical outcomes, and the satisfaction of directly helping others. I well remember receiving Sunday phone calls from our president with his latest “wild idea” asking me if we could do it and could I prepare a draft plan for early in the week. When the CEO is open to reason and discussion, such scenarios are often a welcome challenge to the number two person.

  1. Opportunity to be mentored for the CEO job.

I well remember being appointed as president of a group in Brazil after being a vice president and being mentored by my predecessor. He continually assured me that I could do it even though ten years earlier he was clear that I couldn’t. His faith in me at the right time was a real confidence builder.
A recent study of top positions in US corporations indicated that 60% of those second in command did not aspire to the top job. However, in the world of the startup and especially Business as Mission initiatives, there is high probability that the entrepreneur or founding owner may not survive until profitability. Thus, he or she must be on the lookout for number 2 or 3 individuals as part of succession planning. In small startup companies, a person with aspirations and competency for the CEO role may have a shorter pathway to the top role than in big corporations. Taking the number two position, when determined to learn and grow, can be a great positive factor.


This blog is reposted from IBEC Ventures:


Larry Sharp is the Founder and current Director of Strategic Training and Partnerships of a Business for Transformation (BAM, B4t) consulting firm, International Business and Education Consultants (www.ibecventures.com). Larry served 21 years in Brazil and then 20 years as Crossworld VP of Operations and as Vice President of Business Partnerships. He is currently a VP Emeritus and consultant with Crossworld. Since 2007 he has devoted energies toward Business as Mission (BAM) and currently is a consultant on BAM and education themes. Larry travels within North America speaking and teaching in conferences, colleges and churches on themes related to Business As Mission (BAM, B4t) and missions.  His travels abroad relate to BAM, crisis preparation and management, and team building. 

Flying Fish: Lessons I Learned from a Risk Taker

by Larry Sharp

I was recently driving through Tucson, Arizona and decided to go out of my way and visit the famed airplane graveyard in the desert. Hundreds of planes are parked there because it is a safe, dry place. Many will never fly again but many are still very useful; it is just that there is no market for them.

The scene reminded me of my mother-in-law who was the first person I met who was a true entrepreneur, one characteristic of which is having a high tolerance for taking risks. I had taken a job in a fish processing plant which she owned. I quickly learned the ‘ins’ and ‘outs’ of fish processing in Alaska and the ‘ins’ and ‘outs’ of working with a risk taker.

First a little background on the salmon industry in Alaska. The salmon return to their streams to spawn on a God-given cycle and they return at different times throughout the summer. So when they come to Cook Inlet, the fishermen are ready for the summer’s catch; similarly when they come to Bristol Bay, or to the Copper River area or to the Yukon River. The trick is that no one knows when that time is.

The net result of all this is that the processing plants (such as the one we operated) have a feast or famine situation. There are either so many fish we can’t keep up processing 24/7; or we are sitting around waiting for the fish, paying stand-by crews to do nothing.
An innovator comes up with a novel workable idea; and the entrepreneur makes it happen.

I don’t know who thought of the idea, but I know that Doris made it happen.
The novel idea was to fly fish by airplane from an area with a glut of fish to an area waiting for fish to process. So if Bristol Bay had too many fish to handle, why not fly them by the plane load to Cook Inlet where the plants were waiting for their fish. Then when Cook Inlet is glutted, fly their fish to the plants in Bristol Bay which are winding down their operations. A novel and gutsy idea!

Many things needed to happen. Many things could go wrong. But Doris looked at this challenge the way she always looked at such challenges with a “why not? not “why?” perspective. She made some phone calls to the Arizona desert and discovered that DC-3s, 4s, and 6s where sitting there still operable. She also knew the Vietnam war was winding down and young pilots who had returned, were still itching to fly.

So she made it happen – hiring pilots, paying licensing fees, leasing planes, renting tarmac space at small airports, buying fish totes and bringing it all to Alaska. People thought she was crazy. I was one of them. However, not only was it profitable for our company, but she set the stage for an industry of flying fish which continues to this day.

This Alaskan seafood company provided me with my first real business management experience and its owner, Doris, with my first experience working for a risk taker and industry innovator.

Time and again, Doris proved to be a master risk taker. Though it wasn’t always easy, working for her taught me countless lessons that have helped me throughout my life and particularly in my work with BAM (Business as Mission) businesses. I’ll pass on these nine to you, in hopes that you can learn from them as well:

  1. Tolerance: Entrepreneurs think outside the box. Doris’ ideas were uncomfortable to me as a manager and to the finance people who continuously watched the financial bottom line. This was another scary idea from Doris. One day I asked where Doris was and she was on a plane for the capitol to talk to the Governor. Wow, I thought, I could have used that money to hire someone to fix an ailing compressor. I either had to learn tolerance for her risk tolerance or get out. As hard as it was, I decided to stay.
  2. Comfort with chaos: As Lewis Carroll said, “Sometimes I’ve believed as many as six impossible things before breakfast.” That was Doris. It irritated me. I wondered where the money would come from. I wondered where it went. All this was not my comfort level. Again, I had to learn to accept difference and be comfortable with chaos.
  3. Adaptability: As a manager I had a plan. I had goals for the shift, for the fish from the first sight of them as they surfaced from the boats in the brailers, to the semi-trailers that hauled the frozen fish away to faraway places like Norway and Japan. I scheduled breaks for the guys and knew how to put shifts together. Now I was called to the office to think about something new. I had to be patient and learn to adapt.
  4. Communication: I had to learn that sometimes risk-taking entrepreneurs need people like me and I need the courage to ask questions and make comments. That means advanced levels of communication because risk-takers sometimes have their mind made up before you first hear about the idea. It might be too late for my comments, but I needed to learn how to do it appropriately and in a timely manner.
  5. Togetherness: In the business world we cannot afford a “we-them” approach as we aim toward common goals. I had to try to get along with Doris, not only as my mother-in-law, but as my boss, and as a person taking risks which sometimes seemed impossible. Some were unreasonable, but when we saw success, I learned to say, “you were right – congratulations Doris.”
  6. Acceptance of failure: Not all of Doris’ big ideas were successes; in fact, many were not; not unlike big industry in America. Remember the Ford Edsel, New Coke, and Apple Lisa. According to a recent Wall Street study, it is normal for 40% of new product launches to flop. While working with Doris in Alaska’s fish industry I learned that risk-takers accept failure, and I needed to understand that.
  7. There is always another day: With all the things that cause discomfort in working with an entrepreneur who takes risks easily, it can be easy to lose sleep. Maybe it was working the long days and nights, but I eventually learned to sleep and not worry about it and try to develop strategies for learning things like tolerance, adaptability, togetherness, communication, and acceptance of how a risk-taker operates.
  8. It is all about the customer: Managers can get myopic about the details of operation, but it is important to keep the big picture in mind. Doris often thought about the value of salmon to the customer – its nutritional value and lofty goals like “feeding the world”. It was all about good food and healthy people. It was about the customer.
  9. Leadership: Doris was a leader and I learned that leaders lead, set direction and inspire followers. I wanted to be a leader, too, so I watched, listened and learned so that even though I had the innate qualities of a manager, I could learn leadership qualities, see the big picture and drive toward satisfying customer needs, improve product quality and employee development. I started to learn to do the right thing and not just to do things right, as Warren Bennis reminds us “Leaders are people who do the right thing; managers are people who do things right.”.


This blog is reposted from IBEC Ventures:




Larry Sharp is the Founder and current Director of Strategic Training and Partnerships of a Business for Transformation (BAM, B4t) consulting firm, International Business and Education Consultants (www.ibecventures.com). Larry served 21 years in Brazil and then 20 years as Crossworld VP of Operations and as Vice President of Business Partnerships. He is currently a VP Emeritus and consultant with Crossworld. Since 2007 he has devoted energies toward Business as Mission (BAM) and currently is a consultant on BAM and education themes. Larry travels within North America speaking and teaching in conferences, colleges and churches on themes related to Business As Mission (BAM, B4t) and missions.  His travels abroad relate to BAM, crisis preparation and management, and team building. 

Excerpt from Wealth Creation and the Stewardship of Creation

Intentional Stewardship (Page 12)

Along with the spiritual, financial, and social bottom line, the environmental bottom line is an integral measure of a God-centered successful business. The subject of this series is wealth creation for holistic transformation. The work of wealth creators includes sharing the Good News of salvation through Jesus, improving the financial wellbeing of society and the staff within their companies, providing the dignity of work and the stability that ensues from meaningful long term employment, developing a society where we love each other as we love ourselves, and providing the clean energy, water, air and land on which we live. The wealth creator acknowledges this inextricably linked web of relationship with Christ, society and creation.

Environmental stewardship, then, is not an add-on. It is not part of a marketing plan to ‘look good’. It is a God-given command to steward his creation. By affirming one’s business and passion for wealth creation as an important part of the business ecology and an instrument in meeting the cultural mandate, creation will be restored and opportunities for wealth creation will be seen. Each business run by wealth creators has a specialty, a God-gift, and points of excellence that can be applied to a pressing environmental issue. A transportation company can work on innovative fuel efficiency and improve transportation of needed medicines. A restaurant can source its food stocks with care,[i] and reduce food waste by supporting the food bank with excess, then composting the rest. An office can install passive cooling, energy efficient lighting and provide incentives to reduce commuting or increase the use of less polluting transport for their employees. Companies have the advantage of scale and resources to do much good quickly. Environmental discipline is financial discipline (conservation of resources), social discipline (respect of local communities and the resources under their stewardship), and spiritual discipline (obeying God’s commandment to steward the earth). The bottom lines are integral and are split into four for convenience, but not in practice. A company is not truly profitable until it affects a positive return in each bottom line. Stewardship is intentional and requires discipline to carry it out. Sustainable living is to ‘aim for a full, just and responsible enjoyment of the amazing gifts that our generous God has provided for us.’[ii] Read more

Excerpt from Wealth Creation and Justice

Righteous Business (Page 20)

Justice. Righteousness. Scripture often treats these as synonyms. Yet each is distinct. To be just means one has avoided breaking the law, and has fulfilled the law. It conveys an absence of culpability. Righteousness, by contrast, implies a larger, fuller standard of behavior. It subsumes justice, but adds the love-motivated behaviors that represent the very heart of God’s kingdom. Righteousness is a higher standard than justice, applicable to those with ‘ears to hear’. We see this distinction play out quite clearly in Scripture’s guidance to business people.

The Bible has quite serious things to say to employers regarding just compensation of workers. God frequently and emphatically condemns businesspeople who take advantage of their workers, particularly through exploitive compensation:

‘Why have we fasted’, they say, ‘and you have not seen it? Why have we humbled ourselves, and you have not noticed?’ Yet on the day of your fasting, you do as you please and exploit all your workers (Isa 58:3, NIV; emphasis added).

Look! The wages you failed to pay the workers who mowed your fields are crying out against you. The cries of the harvesters have reached the ears of the Lord Almighty (James 5:4, NIV; emphasis added).

Then I will draw near to you for judgment. I will be a swift witness against the sorcerers, against the adulterers, against those who swear falsely, against those who oppress the hired worker in his wages, the widow and the fatherless, against those who thrust aside the sojourner, and do not fear me, says the Lord of hosts’ (Mal 3:5, ESV; emphasis added). Read more

Excerpt from Wealth Creation within Global Cultural Perspectives

Kingdom Values Trump Mere Cultural Values (Page 26)

All the participants and all the case studies used in this paper show a very strong adherence to the supremacy of Kingdom values over culture. Biblical wealth creation demanded, even in challenging cross-cultural situations, that whenever a cultural value came into conflict with a cultural norm, then the cultural norm must bow. Biblical values were transcendent and universal.

Unsurprisingly, empirical research by secular sources has echoed this insistence on the reality of universal values. Rushworth Kidder’s research with the Institute for Global Ethics, for instance, shows five core values shared universally: honesty (or truth or integrity), responsibility, respect, fairness, and compassion.[i]

Amongst the practitioners we interviewed,[ii] the most commonly noted biblical values relevant to the task of wealth creation were the following:

(a) Integrity

The issue of ‘corruption’ is frequently mentioned as a chief concern. Its reality was clear, and numerous business leaders expressed their determination to fight it, even at the cost of significantly endangering the official permissions necessary for their projects. Encouragingly, despite the risks, there were numerous testimonies of the eventual success of these same projects. Moreover, their stance for integrity earned them the added advantage of the good reputation, both for their businesses and the God they represented. Read more

Want to Change the World? Make Disciples

by Joyce Ahn

In response to millennials being labelled noncommittal, cynical, entitled, slacktivists, Grant Skeldon started Initiative Network in order to shift the culture of Dallas by training millennials to be Christ-loving, city-changing, church-investing, disciple-making local missionaries. Initiative has impacted thousands of young leaders from over 540 different churches across the greater Dallas region.

Grant spoke at the 2017 BAM Conference in Dallas. Here are some key insights he shared about the importance of discipleship. This is a summary of Grant’s talk. 

The Missing Key: DISCIPLESHIP!

Jesus himself focused a majority of his three years in ministry closely investing in the lives of the twelve disciples. If my friend was on his deathbed, I would listen closely for what he asked me to do. The same is true for when I look at Jesus’ life. Some of his parting words to us before ascending to heaven were to GO AND MAKE DISCIPLES! Yet as I travel and speak, when I ask, “How many of you are getting discipled?” or “How many of you are discipling?” many Christians I meet are not making disciples. However, this can change. As more and more of the older generation is discipling the young generations, amazing things are happening!

Bridging the Generational Gap

I encourage all seasoned leaders to invest in the lives of young people. There are many millennials making choices you might not understand or agree with. Yet what millennials are missing is relationships with godly, wise leaders who can help them build their character and live out all that they are meant to be. You might be making a difference as you serve in your ministry, but whose life are you deeply investing in? Without committed discipling relationships, it’s very hard for you to influence the next generation. Read more

Team BAM: Legacy & Looking Ahead

By Joyce Ahn

The following is a summary of a lecture given by Mats Tunehag at the BAM Conference 2017 in Dallas, TX. Mats is a widely-known scholar focused on BAM and developing research and materials for BAMers globally.

BAM is not a new concept. In fact, we stand upon a rich legacy of professionals who sought to glorify God through their business.  We see entrepreneurs in the scripture and throughout history. We stand at a crossroads as we look at how the BAM movement has progressed, and where things are headed.

Here are some trends I have observed in recent years:

Faith and business are more integrated than ever before. We see more and more believers who understand the importance of integrating our faith into how we run our businesses all throughout the week. It’s becoming more natural for people to say “Of course God has called me to business” and seek ways to invite him into their values and company culture. It’s exciting to see the growing numbers of BAM companies in Latin America, Asia, and Africa, and an increasing number of BAM materials in dozens of languages. Read more

Dream Big and Move Forward! 6 Tips for Impact from a Modern Abolitionist

by Joyce Ahn

David Batstone is a human rights activist and co-founder of Not For Sale, an organization that provides human trafficking survivors and at-risk individuals with tools for long-term self-sufficiency through work-readiness skills and job placements. David is also the cofounder of REBBL, a health-drink company, and senior managing partner of ‘Just Business,’ an international investment group that incubates social enterprises.  

In his final keynote speech at the BAM Conference 2017, David shared 6 tips for business people who want to make a major impact on society:

  1. Fearlessly Pursue Your Passion

Don’t get stuck asking,“What’s the next step?” or “What does God want me to do?” Instead, start taking steps based off of what you know and the opportunities right in front of you. Reflect on the gifts and calling that God has given you. What’s the burning passion in your heart? Rather than getting stuck pursuing someone else’s dream for your life, take ownership of your vision and do something about it!

  1. Look Back Before You Look Forward

You might find this surprising, but we often can see God’s path for us most clearly not when we look forward, but as we look behind us. As you look at your past, you will start to see how all the seemingly unconnected parts fit together and how even your mistakes played a role in shaping the bigger picture. Read more

Putting the Enterprise in Social Enterprise

by Rudy Carrasco

Landscaping. Coffee shops. Handyman services. Training kitchens. Snow removal. Housing for single mothers.

Across the United States, church and business leaders are responding to needs in their communities through social enterprise. Social enterprise addresses a basic unmet need or solve a social problem through a market-driven approach. Many social enterprises mix earned revenue with cash donations to cover their costs—but a growing number of organizations seek to operate profitable business as they pursue shalom.

Shalom—the just conditions in which “nothing is missing, nothing is broken”—is the vision of Grand Rapids, Mich. based Building Bridges Professional Services. Building Bridges started in 2007 to employ young adults facing barriers to employment. They provide landscaping, lawn care, property maintenance, snow removal, and more. Their vision of shalom includes the flourishing of young people who have aged out of the foster care system and have few people or resources to lean on as a safety net.

In 2017, Building Bridges began the process of converting from a nonprofit to an L3C for-profit structure. “To do social enterprise well,” says Nate Beene, CEO of Building Bridges, “you have to closely integrate your social purpose and financial health.”

With support from Partners Worldwide volunteers, Nate and his team began strengthening the business-side of their operations four years ago. “Our budget wasn’t best suited for our industry,” Beene says. “We worked on account codes, breaking down expenses, and allocating costs like vendor repairs and vehicle use.”

In 2017, Building Bridges’ revenue was $700,000, and they project $1 million in revenue this year. From a modest start— Beene was the first Building Bridges employee ten years ago —the organization employs 25 people today. The employee pool is a mix of entry-level team members as well as operations staff who can support the team members and run the business.

“When we started, we had more homeless youth than we do now,” Beene says, “but we learned that the ideal employee is a young person looking for a second chance. We need the team member to be at a point where they can show up every day and let us pour into them.”

2,000 miles away from Building Bridges, in Long Beach, California, another social enterprise is creating opportunities for young people while getting to break-even profit.

5000 Pies, inspired by the story of Jesus feeding the 5,000 in the Gospel of Matthew, offers delicious deep-dish pizza, jaguar fries, salads, sandwiches, and more. Launched as an LLC by Fountain of Life Church, the organization currently employs 17 people with 80 percent of its revenue earned through sales at 5000 Pies.

“When we first started our church, we knew we needed some kind of economic element to provide jobs and job training in the area,” said Becky Teter, a 5000 Pies founder, to the Long Beach Press-Telegram.

The social enterprise model of 5000 Pies includes paid time off for employees to participate in life skills training and discipleship programs. On the business side, the managers are looking to increase sales through local marketing and expanding their baked sweets offerings.

Mike Martinez, head chef at 5000 Pies, embodies the shalom that the Fountain of Life Church team envisioned from the start. In his teens and twenties, he was involved in a gang and drug culture, with related prison stints. As he rebuilt his life, he joined Fountain of Life and dreamed with leaders about an enterprise that could help others like him stay out of trouble. Fast forward and Martinez, as the head chef at 5000 pies, encourages both employees and customers while creating demand with the tasty 5000 Pies menu.

Building Bridges Professional Services and 5000 Pies are just two of many social enterprises building financially-sustainable businesses that make a social impact. Across the country, Partners Worldwide encounters and connects with hundreds of organizations and churches that are living out their mission in a sustainable way and seeing lives transformed. Shalom through business is more than an aspiration – Building Bridges, 5000 Pies, and others are showing it can be done in high unemployment communities throughout the United States.

Rudy Carrasco is the U.S. Regional Facilitator for Partners Worldwide. Prior to serving with Partners Worldwide, Rudy worked for 19 years in an urban ministry in Pasadena, CA, where he realized the need to nurture the entrepreneurial spirit in high unemployment communities.