We interviewed Jennifer Roemhildt Tunehag, who is part of the core team for the new Freedom Business Alliance initiative and asked her how the FBA came about and what it is doing.
We are hearing the term Freedom Business being used more and more, what is a ‘Freedom Business’?
It’s a business that exists to fight human trafficking. There are several types of business that fit into this category: businesses that create jobs for survivors of exploitation would be the most familiar, but we would also include businesses that hire vulnerable people in order to prevent exploitation, as well as the aggregators who take products from these first two to new markets. A fourth category would be businesses that provide services specifically to and for other freedom businesses (ie., communications, logistics support, etc). Finally, there are businesses who have devoted the profit from their companies to fight trafficking. These are also part of the freedom business ecosystem.
We sometimes call freedom business the ‘backwards business’. In a normal business paradigm, an entrepreneur sees an opportunity to create a product or service that meets a need in the market. By gathering a qualified staff, he sets himself up to make a profit.
In contrast, a freedom business starts with the group of people it intends to employ. In businesses working to prevent human trafficking and exploitation, those people have been made vulnerable by poverty, lack of education, or other challenging variables. For those in business for restoration, the difficulties are greater. Their employees have already been victimised, and the resulting trauma creates levels of complexity in life and employment. Read more